Competitor Mystery Shops

 

Identifying which sales and service behaviors drive purchase intent.

 

Shopping competitors allows our clients to benchmark their sales and service behaviors relative to their competitors. Competitive shops can be performed relative to the client’s questionnaire or can be performed with a highly qualitative approach designed to determine each competitors’ different sales practices and evaluate the effectiveness of specific sales behaviors.

Shopping competitors is an excellent way to determine best practices for both sales and service behaviors.

For more information about efficacy of the branch sales process, click below:

It’s Personal: Retail Banking Sales and Closing Behaviors That Drive Purchase Intent

Additionally,

For more information about service and sales attributes that drive purchase intent, click below:

It’s Personal: Drivers of Positive Impressions of the Branch Experience

 

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